Advanced Google Ads Training: Master Strategies & Techniques

Google Ads 2024: Hands on training in Google Ads techniques developed over 13 yrs. Module based + Heaps of Resources!
4.14 (1060 reviews)
Udemy
platform
English
language
Advertising
category
instructor
Advanced Google Ads Training: Master Strategies & Techniques
6,362
students
5.5 hours
content
Sep 2022
last update
$54.99
regular price

What you will learn

Google Ads Campaign Experiments: Best Use Cases, Step-by-Step Setup, Analysis, Implementation

Access Google Ads tools for forecasting performance

Budget Optimisation techniques using regression formula

Advanced Concept Testing: moving beyond A/B ad testing to testing concepts

Improving Geotargeting for Local Businesses With A Double Campaign Structure

How To Setup, Run, Pivot & Interpret the Paid & Organic Report

Make A Strong Argument For Running Branded Ads Using the Paid & Organic Report

Identify Opportunities Between Organic & Paid Listings

Learn to use a free Google Sheets template for automating and tracking budgets in multiple ad accounts

How to find the key pitfalls in any Google Ads account

How to Audit a new or existing Google Ads account and find issues to improve upon quickly

Utilise Dynamic Ad Customisers for more personalised ads

Understand the power of using Google Analytics with Google Ads and be familiar with Audience setup and relevant Google Ads reports in GA

Understand attribution models and why the default last click is not always ideal

Implement Machine Learning features within Google Ads to benefit your account in ways that human optimisation could never reach

Develop a multi-funnel remarketing strategy for GDN and search campaign

Screenshots

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Related Topics
1351142
udemy ID
9/15/2017
course created date
9/7/2019
course indexed date
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