Brand Positioning and Marketing Communication
The fundamentals of creating a brand positioning and how it translates into brand communication
4.05 (226 reviews)
3,981
students
1 hour
content
Sep 2021
last update
FREE
regular price
What you will learn
Learn how to create engaging communication based on consumer insights
Learn to how to write a brand concept and develop a brand positioning
Learn to decode ads and understand the marketing strategy behind it.
Learn how to test if your brand concepts have consumer acceptance
Learn how a brand positioning and communication evolves over 2 decades with a practical example
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4255420
udemy ID
8/21/2021
course created date
9/5/2021
course indexed date
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