Complete Google Ads Course For Beginners | 2025 Edition
Master the Essentials of Google Ads in 2025 | A Comprehensive Google Ads Course Tailored for Beginners | PPC Mastery
4.73 (30 reviews)
3,062
students
6 hours
content
Jan 2025
last update
$54.99
regular price
What you will learn
Understanding the basics of Google Ads: terminology, account structure, and campaign types.
Setting up a Google Ads account from scratch.
Conducting keyword research to identify relevant search terms for ad targeting.
Creating compelling ad copy that drives clicks and conversions.
Designing effective landing pages that maximize conversion rates.
Exploring various ad formats and extensions to enhance ad performance.
Setting and optimizing campaign budgets to maximize return on investment (ROI).
Utilizing targeting options such as location, demographics, and interests to reach the right audience.
Implementing conversion tracking to measure the success of ad campaigns.
Understanding the Quality Score and its impact on ad performance and cost.
Analyzing campaign performance using Google Ads reports and metrics.
Implementing bidding strategies to optimize ad placement and cost-per-click (CPC).
Creating and optimizing display ads to reach potential customers across the Google Display Network.
Utilizing remarketing techniques to re-engage with users who have previously interacted with your website or ads.
Leveraging ad scheduling and ad delivery optimizations to reach audiences at the most opportune times.
Understanding the importance of ad relevance and landing page experience for campaign success.
Exploring advanced targeting options such as custom audiences and similar audiences.
A/B testing ad variations to identify the most effective messaging and design elements.
Implementing ad extensions such as sitelinks, callouts, and structured snippets to enhance ad visibility and engagement.
Developing strategies for ongoing campaign management, optimization, and continuous improvement.
5880272
udemy ID
3/19/2024
course created date
3/21/2024
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