Complete Product Management Course: Become a Product Manager

Learn the complete Product Management process from ideation, market research, product development, and delivery.
4.25 (644 reviews)
Udemy
platform
English
language
Management
category
Complete Product Management Course: Become a Product Manager
4,085
students
24.5 hours
content
Jul 2023
last update
$79.99
regular price

What you will learn

Comprehensive understanding of product life cycle management, scope, and role of Product Managers.

Master Customer-Driven Value Management for stronger innovation and effective decision-making.

Explore various nuances and career tracks of the Product Manager role.

Learn to design value propositions using frameworks like value proposition canvas, business model canvas, and design thinking.

Become proficient in Agile Product Lifecycle Development, Customer Personas, User Stories, and Agile Methodology.

Understand the varying roles of Product Managers in different types and sizes of companies.

Principles of User Experience(UX) Design and User Interface(UI) design and Customer Experience (CX)

Design Tools & Techniques for Low Fidelity & High Fidelity Prototyping

User Research for creating compelling products and services

Principles & Frameworks for Design Thinking and Information Architecture

Learn Growth techniques for customer acquisition

Understand the landscape of Digital Marketing

Learn the tools and techniques of Website Marketing

Develop a Social Media Marketing Plan and be able to use its elements

Implement a Social Media Lead Generation Plan using various social platforms

Product Marketing & Sales Enablement

Go-To-Market Strategy Planning and Budgeting, Conceptualizing Marketing Ideas

Product Marketing Metrics and tools

Internal stakeholder Marketing & Management

Digital Product Management & Prioritization in Digital Products

Portfolio of Metrics - Business metrics, Customer metrics, Product metrics

Product Lifecycle Stages, A Framework for North Star and supporting metrics

Performing Product Analytics & A/B Testing

Gauge and decipher problems, solutions, and craft relevant business models to achieve product-market fit.

Plan and manage sprint activities and deliver targeted results.

Operate with Scrum & Kanban principles for high quality process management.

Plan and manage fast-paced effective releases that are made up of multiple sprints.

Create and maintain high clarity stakeholder alignment via use of vision, project charter roadmap, and product backlogs.

Related Topics
4113606
udemy ID
6/10/2021
course created date
7/11/2021
course indexed date
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