Digital Marketing & SEO (beginner to guru)
Learn how to do Digital Marketing, SEO, PPC, Social Media, Content Marketing, Video Advertising, Email Marketing, Blogs.
3.80 (201 reviews)
25,672
students
40 hours
content
Apr 2025
last update
$49.99
regular price
What you will learn
Gain end-to-end knowledge of Digital Marketing & SEO
Prepare to become a top Digital Marketing Specialist/Manager
Understand what is Digital Marketing and its scope
Examine how marketing, operations, and human resources interact in real-time delivery
Learn Digital Marketing terminologies
Understand the different types of Digital Marketing - Paid Advertising, Email Marketing, Social Media Marketing, Video Marketing, Content Marketing, and more
Explain SEO (Search Engine Optimization), why it is needed, how it works, components of SEO
Define the On-page and Off-page SEO factors, Technical & Content SEO
Learn the different SEO Tools & SEO Reporting
Understand the concepts of Websites, Websites creation, and basic Web Design
Apply appropriate marketing theories and frameworks
Demonstrate cognitive understanding of abilities needed to perform online research and market research, discover, evaluate, and choose digital market prospects
Explain emerging trends in digital marketing and critically evaluate the usage of digital marketing technologies
Investigate and assess challenges related to adjusting to globalized marketplaces that are continuously evolving and becoming more interconnected
Interpret the traditional marketing mix in light of a rapidly evolving and broadening spectrum of digital strategies and methods
Recognize the value of conversion and collaborate with digital relationship marketing
Learn Google Analytics, Google Search Console, Google Tag Manager, Google AdSense, Bing Webmaster
Understand how to write a Blog, blog set-up for Blogger and WordPress
Learn the end-to-end process of Keywords research, how to use Google Keyword Planner
Understand the Local Business Listing process in Google My Business and Bing Places for Business
Learn how to write effective client emails
Learn Google Ads, Facebook Ads, Twitter Ads, LinkedIn Ads
Take a deep-dive into Google Ads - Text & Search Ads, Display Ads, YouTube Ads, Smart Campaigns
Take a deep-dive into Microsoft Advertising including Yahoo Ads
Learn Facebook Marketing - Organic posts and Paid Marketing
Create & Promote company page on Facebook, LinkedIn
Learn to manage an organization's Twitter handle
Understand how to post on Quora, Medium, EzineArticle, wikiHow, etc.
Take a deep-dive into different Content Marketing Platforms
Analyze ethical and cross-cultural concerns in globalized digital commerce
3595404
udemy ID
10/26/2020
course created date
3/1/2021
course indexed date
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