Create powerful buyer personas for your small business
Learn the 10 steps to building better buyer personas
4.02 (24 reviews)
99
students
1.5 hours
content
Sep 2015
last update
$27.99
regular price
What you will learn
Learn the difference between "target segmentation" and a "persona".
Practice the 10-step proven technique for building a better buyer persona and applying it to your unique business.
Download Mike Gospe's unique proven persona template and customize it to your own business.
Understand the 3 dimensions that must be included in your persona.
Explore several persona examples developed by real marketers in real companies.
Discover shortcuts to help you document and share your persona with your team and organization.
Find out how to immediately apply your persona to your product positioning, customer messaging, and marketing blueprints.
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554952
udemy ID
7/15/2015
course created date
6/11/2020
course indexed date
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