International Marketing Mastery: Global Success Strategies
Unlock the complexities of international marketing strategies and navigate global markets confidently with our course.
4.40 (66 reviews)
2,233
students
11 hours
content
Mar 2024
last update
$19.99
regular price
What you will learn
The fundamental concepts and terms in international marketing. Various theories of international trade and barriers to trade.
Different stages and orientations of international marketing. The differences between domestic and international marketing.
Methods and strategies for entering international markets. Techniques for researching foreign markets.
The influence of culture on buyer behavior in global markets. How to assess governmental and political risks in international business.
Strategies for managing financial risks and currency concerns. Organizational structures suitable for international markets.
Approaches to developing international distribution channels. Strategies for product planning and market segmentation in global markets.
Branding strategies for international markets. Pricing strategies and methods for international products.
Promotion strategies and tactics for global audiences. Comprehensive international marketing planning and strategy formulation.
Case study analysis of Starbucks Corporation's global expansion strategy.
Related Topics
4957816
udemy ID
11/2/2022
course created date
11/12/2022
course indexed date
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