Marketing Analytics: Pricing Strategies and Price Analytics
Boost Profit by learning diff Pricing Strategies & Advanced Pricing Models in Excel. Complete Pricing Analytics in Excel
4.19 (1445 reviews)
134,539
students
3.5 hours
content
Feb 2025
last update
$69.99
regular price
What you will learn
Learn how to get revenue/profit optimized price point in case of Bundling, Quantity discount, Two-Part Tariff, Price Skimming and Revenue Management)
Learn how to fit the two most frequently used demand curves (linear and power) to a particular marketing situation
Learn why cable companies bundle landlines, cell phone service, TV service, and Internet service (Bundling)
Learn why companies give Quantity discount and how they decide the discounted quantity (Quantity discounts)
Learn why your golf club charges membership fee along with per round fee (Two-Part Tariff)
Learn why do prices of high tech products usually drop over time (Price Skimming)
Learn why airlines overbook their aitplane (Revenue Management)
Solid understanding of basic Marketing and pricing concepts
Become proficient in using powerful tools such as excel solver, excel goal seek & trendlines to solve price optimization problems for maximum revenue/profit
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2347360
udemy ID
5/1/2019
course created date
5/10/2019
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