Specialist Certificate in Marketing Psychology
An accredited and certified specialized 8-module program for those interested in consumer behavior.
3.70 (23 reviews)
102
students
8 hours
content
Jan 2022
last update
$44.99
regular price
What you will learn
Describe key concepts of market segmentation.
Determine the role of perception and personality in the marketing process.
Determine the factors that motivate a consumer to purchase.
Apply the process of consumer decision making
Apply consumer-oriented marketing
Explain how consumer psychology grew in parallel with the consumer society
Define how social factors influence consumer behavior.
Assess the importance of consumer psychology
Related Topics
4509866
udemy ID
1/23/2022
course created date
2/1/2022
course indexed date
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