User experience research: How to ask the right questions?
Deep Dive user understanding & customer centricity for UX Researchers | UX Designers | Product managers
4.43 (467 reviews)

1,940
students
1.5 hours
content
Feb 2020
last update
$49.99
regular price
What you will learn
Learn how to ask the right questions in qualitative interviews with users and customers.
Successfully run a qualitative research process from the beginning to the end.
Work with a fictional research case to apply your skills in exercises
Learn about the sequence any research process needs to follow in order to be successful
Understand how to successfully pitch your research project and persuade potential naysayers
Build up knowledge on the three basic types of qualitative research approaches.
Learn how to spell out your business and research objectives to make sure you are always on the right track with your research and don’t get lost
Achieve clarity about the number of interviews you need to conduct for reliable results and to whom one should speak
Master the task of crafting the tailormade guideline you need for your interviews by following the steps given in the course.
Raise the feeling of security in the actual interview situation with the numerous tips & tricks given
Gain knowledge on how to proceed with the analysis of your interview including vivid examples
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2476794
udemy ID
7/25/2019
course created date
11/25/2022
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